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EyeforTravel have an attendee list for the data travel elite that they think you need to see!

EyeforTravel ·17 January 2018
With more travelers turning to the internet and mobile to get ideas, inspiration, and options for their trips. There's more data on each customer from their searches, saved preferences and previous travels. This event covers data analytics, revenue management, marketing analytics and artificial intelligence and personlizartion. Data is where it's all at - see how you can leverage data to get up close and personal with your customer.EyeforTravel are excited about this shift towards smart data and have positioned their EyeForTravel Smart Travel Data Summit (Feb 27-28, Miami) to focus on just that, and are even offering a sneak peak of their attendee list early.The event will have 130+ travel data decision makers to help brands identify the data, technology, partners and strategies that you need to grow revenues in the mobile-first world!To shed light on who will be at the event, Tim Gunstone the Managing Director for EyeforTravel said " "We're excited to be welcoming back executives from Southwest Airlines, Wyndham, AirBnb,, Hilton Hotels, the Travel Corporation, Allegiant, Priceline, Winding Tree and a lot more"He went onto to say, "We don't usually release our delegate list this early but we want to shout about this event, we have over 90 people in, and thought we should share it, to give others the chance to book in early and manage their meetings too!"Need a bit more convincing?Look who you could meet and learn from: Airbnb, Amazon, Air Canada, Hilton, Delta Airlines, Mozio, HQ Revenue, Southwest Airlines, Priceline, McKinsey, Amperity, Lufthansa and moreTest your data strategy with insights from across the travel market to discuss everything from personalization, artificial intelligence, revenue analytics, blockchain, GDPR, data talent acquisition, data integration, marketing analytics to enhance the customer experience and so much more!Get your data and commercial teams talking to see your analytics insights take off. Reach those new levels of personalization and discuss the best attribution models on market today!Learn more about who is attending the Smart Travel Data 2018 event in sunny Miami here: you are a hotel - cruise or airline - contact the team for discountsContact the team directly at -

HEDNA Tackles Costly Payment Challenges at January 2018 Global Distribution Conference in Austin

Puzzle Partner Ltd. · 8 January 2018
The upcoming HEDNA (Hotel Electronic Distribution Network Association) Global Distribution Conference has become the go-to place for hotel industry payment insights, education and best practices. The nearly sold-out event will deliver the most comprehensive information, resources, and dialogue to help hoteliers gain control of the complexities associated with regulations, virtual payments, data security, GDPR and guest demands when it comes to payment strategies.The conference, which has attracted top delegates from hotel chains, multi-properties, independents, management companies, technology suppliers, payment companies and many others, takes place from January 29th - 31st, 2018 at the Sheraton Austin. This year, the payment tracks take center stage to address important topics including how to implement a 'guest centric' payment strategy, how to right size a hotel's third-party costs from a payment perspective, virtual payment trends, compliance, B2B payments, as well as solutions for upcoming issues such as General Data Protection Regulation (GDPR). The elite group of speakers and presenters is comprised of payment experts and influencers from Braintree - A PayPal Company, Ingenico, Edgar, Dunn & Company, Worldpay, Elavon, Hilton, JP Morgan, WEX, Onyx CenterSource, and Voxel Group. For a full list of topics and presenters, visit Hotel Analytics Working Group will also share the wealth of data received from the 1,000+ HEDNA members and non-member participants in a recent survey. The analysis and White Paper provide recommendations and guidelines to educate hotels globally on how best to use their data to optimize both profit potential and long-term asset value.Other highlights of the event include the highly anticipated Innov8 session and a "Hackathon" produced in partnership with TNOOZ focusing on artificial intelligence and emerging technologies in hospitality.For more information and to register or sponsor, please visit Hotel Electronic Distribution Network Association (HEDNA)HEDNA (Hotel Electronic Distribution Network Association) is a not-for-profit trade association whose worldwide membership includes executives and managers from the most influential companies in the hospitality industry. Founded in 1991, HEDNA's mission is to be the leading global forum for advancing hospitality distribution through collaboration and knowledge sharing. Its vision calls for HEDNA to be known for creating an environment that fosters strategic collaboration toward business development in the global hospitality industry. For more, visit

Guestline focuses on further growth in 2018 following successful year of investment

Guestline ·20 December 2017
eading global hospitality software business Guestline is planning for further growth in 2018 following strong performance this year. This has included a 20 per cent growth in its client base, significant investment in new technology and key markets worldwide, and development of its senior and country-level management teams over the last 12 months.The company has added to its portfolio of hospitality software technology throughout its 25th year, driven by growing demand from accommodation providers for innovative technology. Guestline's solutions support their distribution and revenue management, operations and digital marketing to deliver greater profitability and the company will continue its investment across all areas of operation in 2018.Andrew McGregor, CEO, Guestline said, "2017 has been a year of significant innovation, development and growth and this is testament to the hard work of the strong team we have in place at Guestline."Customer feedback is overwhelmingly positive and we have seen strong growth over the last 12 months with bookings via our portals up 30 per cent and a 49 per cent increase in total revenue generated for our customers."2018 will see more shifts in the hospitality market and technology landscapes as we prepare for new technology opportunities and the legislation on GDPR. Our continued investment and innovation in technology will help deliver greater efficiencies and greater profitability for current and new clients in the year ahead."International expansion and growth in management teamGuestline's global footprint now covers over 25 countries across five continents. In 2017 Guestline opened new offices in London and Dublin and a larger office in Thailand.Enhancements to the senior leadership team include new CEO Andrew McGregor, appointed in February 2017 and the appointment of Andrew Metcalfe as the company's first chief technology officer. The CTO oversees the development of Guestline's industry-leading technology, a team of 52 product developers and the Guestline Labs initiative, a central hub to deliver innovative product development.Further afield, the company recruited hospitality industry experts Clio O'Gara and Ingrid Fallon to join the team in Ireland in the roles of country manager and regional sales manager respectively. In Bangkok, new country manager Matthew Emptage leads the team across Thailand, Australia and Singapore.New product and service initiatives Guestline continues to enhance its product portfolio with the release of the latest free upgrade to its cloud-hosted PMS, Rezlynx. It now delivers superior revenue generating tools and improved functionality with combination rooms/virtual suites, shift allowances, reports and profile alerts (to name but a few) to enable hoteliers to achieve greater operational efficiencies. There have also been numerous feature enhancements in the Conference and Banqueting module, the Payment Express Chip and PIN module and e-commerce solutions, along with a new interface to the IDeaS G3Revenue Management System.Guestline now have over 350 partner APIs to enhance its end-to-end solution. APIs cover these main categories: EPoS, stock control, PABX, door locking, CRM, BI reporting, Spa, online bookings, TV systems and guest facing apps.In addition, Online Ticket Sales now provides hoteliers with the opportunity to diversify their offer by selling tickets to events online. Integrated to Rezlynx PMS, it allows hoteliers to manage payments and availability for events and to combine with room rates and packages for accommodation if required.Growth in the network: new client wins and strategic partnershipsThe company has recently further grown its profile within Best Western (including recent orders from the Best Western Crown and Best Western Kilima Hotels) and secured Marco Pierre White's company Black and White Hospitality as its newest opening in London, with the New Road Hotel. In addition, Essex-based Roslin Beach and the luxury Langdale Estate in the Lake District have both recently opted for Guestline solutions. As have the Royal Yacht Britannia in Edinburgh, adding to the 1,000 new rooms using Guestline technology across Scotland this year.Expansion of the Guestline partner network via a number of strategic partnerships has included amongst others the online reputation company GuestRevu, Avvio, HotelRez, UpSell Guru, Wihp, Revinate and Digital Alchemy.Industry networking and recognition Guestline is featured in the London Stock Exchange Group's '1000 Companies to Inspire Britain 2017' report in recognition of its continued growth and dynamism.Recent, exhibition and attendance at key industry events included World Travel Market, the ASAP Conference, the Independent Hotel Show, the International Hospitality Exchange in Belfast, the Munster GDPR Hotels Conference and the Irish Hospitality Institute Founders Awards Event.For more information please visit

Guestline to offer hoteliers GDPR roadmap

Guestline ·20 November 2017
Hosted by cyber security agency Techfindr, the convention will offer hoteliers insight into the requirements around the forthcoming changes to GDPR legislation. This will include a focus on the financial penalties they will face if they are not compliant and the need to have robust cyber security policies in place. General counsel for Guestline, Jeremy Espley, will present on the definitions and scope of the new GDPR legislation. In particular this will address the new obligations that both hoteliers and technology providers to the industry will face both for securing consent to access data and processing data.Espley will be joined by a notable panel of industry experts including Dina Vyapuri, managing director, Techfindr, Stilian Cvetkov, certified ethical hacker and Sharon O'Reilly, certified GDPR consultant, IT governance and GDPR coalition ambassador.Jeremy Espley, general counsel, Guestline comments:"GDPR is fast approaching. It is imperative that hotel owners and operators ensure they are armed with the right information in advance so that they have time to examine their existing operations, and make the necessary changes to ensure they are fully compliant. There has been much debate in the industry regarding the impact of GDPR and the requirements that will be in place for hoteliers, technology providers, and suppliers. We will be working with our customers in the months ahead to ensure GDPR compliance is managed efficiently."Earlier this year Guestline announced its expansion into the Irish market with the opening of a new office in Dublin and the development of a new team including the appointment of a new country manager, Clio O'Gara and more recently regional sales manager, Ingrid Fallon. As part of Guestline's ongoing investment in Ireland, the team is undertaking a packed schedule of networking and attendance at events including the Munster Convention. This is swiftly followed by the Irish Hospitality Institute Founders Banquet and Awards Event which takes place in Dublin on 23 November 2017.The company's multi award winning software is cloud-based and enables hospitality business owners and managers in sectors such as hotels, serviced apartments, pubs, student accommodation and more, to manage bookings and operations both efficiently and profitably.For more information please visit

Airbnb, Amazon, Hilton, Southwest, Meet in Miami to Discuss Driving Data Excellence

EyeforTravel ·28 September 2017
The event will host over 150 senior travel data, RM, marketing and product professionals to discuss the most business critical trends in data affecting the travel industry today."The truth is, from RM to hardcore data science, and marketing to product development, capital and time is being wasted on a lack of relevance with your customer. The wrong price, the wrong product, the wrong message" says Renu Kannu, the event director. She adds "We have put together an event that leaves no data stone unturned - From embracing cutting edge visualization metrics, knowing the fate of the modern revenue manager, pioneering personalized pricing and knowing where and where not to deploy machine learning, it's an oasis of innovation. The industry is demanding higher profits, more loyalty and an end to brand DNA draining away. These are all real concerns that can be solved by joining a hotbed of analytics talent in Miami next February."The Unrivalled Speaker Line-up for 2018 includes:Theresa Johnson, Data Scientist, AirbnbEduardo Erazo, Data Scientist, Amazon.comPhillipe Garnier, Head of Distribution and Partnerships, Hilton HotelsPJ AbhishekSVP, Revenue Management and Consumer Analytics, Wyndham Destination NetworkLouis Zameryka, Director, Global Accounts, Booking.comMatt Louis, Sr. Director of RM, Southwest AirlinesVijay Dandapani, President, HANYCLucio BustilloManager, Revenue Management Science & Innovation, Air CanadaErnesto Sosa, Head of Digital Marketing & Social Media, Lufthansa TechnikRicardo Rangel, Sr. Director of Data Architecture, HertzPriti Dhanda, Director of Revenue Management Analytics, HyattLou Carrier, President, Distinctive Hospitality GroupDan Christian, Chief Digital Officer, The Travel CorporationScott Breon, Chief Revenue Officer, VacasaBrian Berry, SVP of Sales and Revenue Management, Host Hotels and ResortsEmmanuel Carrier, Data Science Consultant, Delta AirlinesEmre Mangir, COO and Co-Founder, MozioDrew Wells, Director of Revenue, Allegiant AirJeremy Jameson, Chief Commercial Officer, FareCompareJanet Stevens, Director of Revenue Management, Summit Hotel PropertiesBerry van Weelden, Senior Director Sales Strategy & Operations, PricelineRyan Harris, E-Commerce and Ancillary Products Manager, Insel Air2018 Moderators include:Steven Pinchuk, WW Lead Customer Intelligence & Revenue Management, Advanced Analytics Center of Competence - IBMVlatka Barcan, Founder and CEO, Fifth RevenueTom Bacon, Principal, Revenue Optimization, Tom Bacon Consulting, LLCHere are some of the elements Smart Travel Analytics North America 2018 will focus on:Personalization - Beyond the BuzzwordIt's not enough to just know your customer, personalization is money wasted without absolute relevance. Get the tools to personalize like Amazon and convert like Volkswagen.I've Got a GuyHow one hotel management company went from having an inside guy in Vegas to using data-driven intelligence to seize market opportunities, adjust rates, and make revenues boom.Forget Disparate Databases - Get One Golden RecordThe average database resembles a smashed plate across departments, properties and brands. Discover the strategy and technology you need to finally get that customer-centric database.Machine Learning - How will it Shake Up your Data?AI was big 10 years ago...then it disappeared - Now it's back with a vengeance! Now is the time to optimize machine learning, make your data shine, and grasp the skillsets to see a huge return on your robotic investments!Forecast into the UnknownHow do you pair the analyst and strategist to become an unbeatable revenue manager? If you want to know your market over the next 5 years, and master individual segments, this session has the answers.Blockchain - The Next Major DisruptorIt's in its infancy, but major players like TUI have said it will disrupt Expedia and Airbnb forever...The transparency of blockchain could be a data scientist's dream. Be aware as revolutions can happen overnight!Profitable Partnerships in Data - Opportunities and LimitationsFrom shared databases to cloud technologies, you need to partner for a true 360-degree view of your customer. But when do you share it, who with, and how close should you hold your cards to your chest?Be Data-Ready to Match the Metasearch MightOn top of KAYAK and Trivago, Google and TripAdvisor is flipping even the metasearch world upside down. How can your data address this threat to your profits?GDPR - The Regulation that will Overhaul your Data StrategyIt began in Europe, but European citizens travel more than anyone else on the planet. If some of your customers are European, it affects you. The GDPR goes live in May 2018, what is it and how can you avoid the crippling fines?For more information about the event, please visit you have any questions, please get in touch directly with Renu (

The EU's New Personal Data Regulation Could Put Your Hotel at Risk - Quickly Assess Your GDPR Liability With These 31 Questions.

Beekeeper USA, Inc. ·25 September 2017
Because of the EU-U.S. Privacy Shield approved by the EU Commission and U.S. Department of Commerce in 2016, U.S. companies will be held accountable to GDPR compliance standards and can be prosecuted in European courts, leaving U.S. companies exposed. Despite GDPR's quickly approaching enforcement date, it is reported that a surprisingly large portion of executive officers in the U.S. remain in the dark about the level of exposure and dire fiscal impact GDPR could have on their businesses.Amir Ameri, VP of Global Risk & Compliance at digital workplace technology company, Beekeeper, has compiled a list of 31 essential questions every global business leader must ask themselves to assess their company's readiness to meet GPDR compliance before May 2018."Executives now face a sprint of thorough internal evaluations to revamp policies around the collection, storage, or usage of EU resident personal data. The financial implications of breaching GDPR are astronomical," says Ameri. "We recommend mapping all data assets and appointing dedicated Data Protection personnel on a full-time or contract basis to properly oversee the adoption of high-caliber data protection processes and technologies."On the heels of the EU-U.S. Privacy Shield designed to protect the transfer of personal data from Europe to the U.S., GDPR will have serious impacts that will cause a ripple effect worldwide - especially the travel and tourism industry. Hospitality companies not only need to be aware but also take the proper steps to meet GDPR compliance standards. Gabrielle Griffith, Director at compliance consultancy BPE Global, stresses the importance of internal due diligence across your organization ahead of GDPR's enactment."Any company doing business with EU entities is affected," Griffith states. "For example, global companies that maintain a website to solicit sales from potential EU customers will be subject to GDPR requirements."Furthermore, Griffith urges global organizations to see these regulations as an opportunity to elevate and align Corporate Compliance."We challenge global companies to look at the new GDPR regulations as an opportunity to align Corporate Compliance at a high level. There are several sectors of international compliance for global companies: trade, antitrust, anti-corruption...GDPR compliance is the newest learning curve," Griffith says. "Global companies need to scale and train immediately to ensure seamless GDPR compliance come May 2018. Companies must develop an offensive strategy that streamlines all areas of your company's compliance."With GDPR's compliance deadline just around the corner, it is crucial that all global companies demonstrate rigorous investment in the personnel and policy changes required to securely store and manage personal data. A cross-organizational security assessment will not only keep your business GDPR compliant, but also work to reduce the risk of a future breach.

The Definitive Guide to Hotel Blockchain Technology

Duetto ·22 September 2017
Despite the hype, it is clear that blockchain and distributed ledger technologies are not fully matured. As a result, we are not quite at the point of widespread adoption just yet. At a recent conference, speakers likened blockchain to the 1989-1990 Internet, a time when the basics were still being figured out. Yet, according to multiple reports, the craze is spreading quickly, with new blockchains being launched weekly in a variety of industries and applications.The time when blockchain becomes relevant to the hotel industry is not far away, and executives in the industry need to pay attention to it, said Patrick Dunphy, CEO of Hospitality Technology Next Generation."We're beyond the point where blockchain is cutting edge, and it's going to pass us by if we don't pay attention," Dunphy said. "Although we're not there yet from a distribution perspective, we shouldn't ignore the underlying technology."In response to the interest in blockchain, the Hospitality Financial Technology Professionals association has formed a task force to study the technology and its future role in hospitality.WHAT IS BLOCKCHAIN?In general, blockchain can be described as an incorruptible, decentralized ledger of economic transactions that can be programmed to record anything of value, not just financial transactions. Among other things, that could include hotel and other travel bookings.Blockchain first became part of the technology conversation through its role in the development of so-called cryptocurrencies, such as Bitcoin and Ethereum.One significant advantage in deploying blockchain technology is cost savings. All parties can access the blockchain, which updates at specific intervals. Using distributed-ledger technology, blockchain technology removes the middlemen in transactions, such as hotel bookings. The results are lower transaction fees and a more efficient route between supplier (hotel) and end user (guest).WHY DOES IT MATTER FOR HOTELS?While some travel technology companies, especially in the airline and loyalty spaces, have produced blockchain prototypes, real-world hotel distribution and revenue strategy applications are so far few and far between.One of the most aggressive proponents of blockchain in the hotel industry has been TUI Group, a multi-faceted travel group that has 300 hotels in its portfolio, including those in a joint venture with Rui Hotels. The company currently manages an in-house private blockchain to handle internal processes and manage distribution of its hotel inventory and other assets.The company is also working with IBM to create a public blockchain for hotel distribution and has another project in the works, BedSwap, to assist in its revenue management functions. Through BedSwap, TUI intends to connect its revenue management infrastructure to its property management system through blockchain.The system would allow the company to capture guest data from the PMS and feed it into the blockchain, creating a marketing engine that would enable one-to-one marketing to guests. The project is still in test phase, with no announced launch date.Another ambitious blockchain proposal in travel comes from an organization based in Switzerland. Winding Tree says it wants to create blockchain to build a decentralized distribution platform that cuts out online travel agencies in consumer/travel supplier transactions.According to the group's announcements, neither traveler nor hotel would pay commissions on transactions. Instead, the blockchain would impose small transaction fees for every smart-contract executed by the network. So far, the effort appears to be more hype than reality, but it shows the kind of direction the technology could take. It aims to launch a kind of crowdsourced fundraising for the project on November 1.In Australia, online travel agency WebJet recently partnered with Microsoft to create a blockchain online booking platform for airlines, car rental and hotels in parts of Asia. The platform uses a version of blockchain application Ethereum to power the site.Is the hotel industry ready for widespread deployment of blockchain technology? Probably not, but it seems likely a breakthrough could occur shortly, and it will probably center on distribution. The ultimate benefits to hotels with blockchain distribution could be lower costs of acquisition and greater control over the distribution process.Thanks to Khalid Ladha of Duetto Research's Customer Success team for his help in preparing this article.

Guestline announces expansion of team in Ireland

Guestline ·14 September 2017
Fallon joins the team with immediate effect and brings with her over nine years of experience in the hospitality industry. She has held a number of sales and business development roles in Ireland, working as regional director of business development for Evolution Distribution and business development manager for Ireland for SoftBrands Hospitality - in addition to a previous sales executive role at Guestline. Reporting to new country manager for Ireland Clio O'Gara, Fallon will be responsible for delivering sales and supporting existing and new clients in the Irish market.As part of Guestline's plans to realise strong market growth, O'Gara and Fallon will be attending a host of industry events in the coming months to meet industry colleagues and showcase Guestline. Events the new Ireland team will be attending include the Munster GDPR Hotels Conference taking place in Killarney on 17 October 2017, the International Hospitality Exchange on 17 and 18 October 2017 in Belfast and the Irish Hospitality Institute Founders Banquet and Awards Event in Dublin on 23 November 2017.Commenting on the new appointment James Cannon, head of international development, Guestline, said:"Since launching our office in Ireland, we have enjoyed an overwhelmingly positive response. As we focus on growing our profile in the market it is important to invest in the development of our team. Ingrid has a wealth of industry insight and knowledge that will benefit both our existing and potential clients, as well as our own team. The following months are packed full of events and networking opportunities and we look forward to sharing our market leading software with the hospitality industry in Ireland."Guestline has also launched a dedicated Irish telephone number to support customers in direct response to customer requests. Customers in Ireland can now call 01 691 4784.For more information on Guestline please visit, and for demonstrations in Ireland please email Clio O'Gara on

Be careful when accepting terms for free WiFi: 22,275 Unknowingly Agree to Clean Festival Toilets

Purple ·14 July 2017
AUSTIN, Texas -- 22,275 people from the U.S. and 31 other countries unwittingly agreed to carry out 1,000 hours of community service in return for free WiFi - including cleaning dirty festival porta-potties, hugging stray cats and painting snails' shells.Purple, the intelligent spaces company, added the 'joke' term to the T&Cs on its own network of branded hotspots to illustrate the widespread lack of consumer awareness of what they are signing up for when they access free WiFi. According to Purple CEO, Gavin Wheeldon, a shockingly high 99.996% of the users tested failed to detect the fake term.Hidden among Purple's usual terms and conditions for two weeks was the "Community Service Clause": "The user may be required, at Purple's discretion, to carry out 1,000 hours of community service. This may include the following:Cleansing local parks of animal wasteProviding hugs to stray cats and dogsManually relieving sewer blockagesCleaning portable lavatories at local festivals and eventsPainting snail shells to brighten up their existenceScraping chewing gum off the streets"All users were given the chance to flag the term and win a prize. Only one person out of 22,275 spotted the joke term during the two-week test, which took place June 19 - July 2, 2017.Wheeldon says, "This test was not intended to be mean spirited or poke fun at users. We're trying to make the point that today more than ever it is critical that consumers read the terms before signing up to use a free WiFi network. What are they agreeing to, how much of their personal data are they sharing, and what license are they giving to providers to use that data? Our test shows that it's all too easy for ordinary consumers to tick a box and unwittingly give up their privacy in exchange for free WiFi."Purple prioritizes transparency to be 1st GDPR compliant WiFi provider in EU & U.S.:Purple is announcing today that it is the first global WiFi provider to comply with the European Union's General Data Protection Regulation (GDPR) - almost a year ahead of the EU's deadline.This legislation, which goes into effect on May 25th, 2018, has been hailed as the most important change in data privacy regulation in 20 years. Its intent is to harmonize existing data privacy laws across Europe. It is expected to reshape the way organizations approach data privacy not only in the EU but even in the U.S. given the reach of many global organizations today.Purple believes that one of GDPR's headline rulings, the introduction of 'unambiguous consent' before users' personal or behavioural data can be used for marketing purposes, is one that should be standardized across the industry on a global basis -- sooner than later.Gavin Wheeldon says: "We welcome the strengthening of data protection laws across Europe that GDPR will bring, but we also plan to roll the same level of consumer transparency to our U.S. market. This initiative will give ordinary consumers more awareness of the risks involved in using free WiFi. Further, we hope it will ultimately raise the level of trust in a digital economy that is increasingly finding ways to mine and monetize our personal online behaviour. Purple's Profile Portal means that all end users have the comfort of knowing they can control how their data is being used. And if they're happy to hug a few stray dogs at the same time it's a win-win."The visuals for Purple, Profile Portal and more can be found here:

EyeforTravel's Smart Travel Data Summit 2017 Launches Today

EyeforTravel ·22 June 2017
EyeforTravel has officially launched its annual Smart Travel Data Summit Europe 2017. Held in Amsterdam on November 29th-30th at the Hotel Novotel, the event will bring together senior data, revenue management and marketing analytics professionals to discuss emerging trends and formulate the best strategies to tackle current and future disruptions.This year's speaker line-up includes prominent names in the industry including:Fabrice Otano, Chief Data Officer, Accor HotelsFernando Vives, Chief Commercial Officer, NH HotelsMartin Ratolistka, Chief Data & Automation Officer, com Bela Nagy, VP Revenue Management and Pricing, AccorHenrik Imhof, MD Yield Management and Pricing, SixtRajat Dharwan, Chief Technology Officer, ContikiDan Christian, Chief Digital Officer, The Travel CorporationAlessandra di Lorenzo, Chief Commercial Officer, com GroupBrenda van Leeuwen, CEO, comStephen Glenfield, Head of Digital, Heathrow AirportTero Valkiala, Head of Digital, FinnAirAndrei Grintchenko, Head of Business Intelligence, IATA Ayaka Yanagisawa, Head of Digital Analytics & Insights, AirFrance KLMIliana Cruz, Director of Revenue Management, Pricing and Ancillaries, Vueling AirlinesAndrew Watson, Vice President of Marketing - Europe, MarriottCamilla Moe Bogen, Global Head of Social Media, MomondoGian Caprini, Head of Digital Marketing, EAN ExpediaDamien Bellon, Chief Operating Officer, CeetizRiko van Santen, VP Digital Strategy and Distribution, Kempinski HotelsMichael Mrini, Director of Information Technology, Edwardian HotelsIgnazio Pisano, Head of Management Information, Europcar "The analytics landscape is changing at an ever-increasing rate and it's so easy to get left behind" says Leo Langford, the Conference Director of the event. "It is crucial for the industry to gather in one place, listen to what data disruptors and leaders in travel have to say, and forge the data-partnerships that will reshape our industry." He adds: "summits create an environment where momentous decisions get decided in a way that is not possible online and the Smart Travel Data Summit in Amsterdam stands as a platform to adapt and thrive in the face of disruption."The 2017 agenda will cover the latest trends, best practice and case studies in data partnerships, data in mobile, visualisation tools and data cleaning, total revenue management, personalised product and RM talent development. A snapshot of the topics to be discussed at the 2017 summit include: Keynote Sessions: Data Rich, Information Poor - End the Human Bottleneck to Drive Commercial Success!Get the Optimal Structure to be an Analytics-First CompanyThe Quest for Clean DataAwaken your Brand DNA with Data and Digital InnovationSmart Travel Analytics Sessions:GDPR - The Regulation that will Shake-up your DataAd Hoc or Algorithm?Visualisation that makes your Revenues BoomEmbrace New Data Metrics to Own the Entire Customer JourneyMarketing Analytics Sessions:Channel Attribution - Fight Last Click and see the Whole PictureProgrammatic Marketing - Automated Real-Time Bidding that Wins You the CustomerHarness Social Media to Drive Unparalleled Customer ServiceDrive Direct in a Mobile First WorldRevenue Management Sessions: Become the Modern Revenue Manager to Drive Lifetime LoyaltyTotal Revenue Management - Master the Bigger PictureRM Academy - Develop a Robust Talent PipelineDon't Let Rate Parity Undermine Loyalty!Data-Driven Partnerships and Product Sessions:Partner to Build the Next Big PlatformPersonalised Product - Data is the KeyData-Driven Mobile Product and PaymentsMergers and Acquisitions - Where does this Leave your Data?For more information about the conference, please visit 2017 event will be co-located with EyeforTravel's Digital Strategies for Travel 2016. Attendees to the Smart Travel Data conference will get full access to the Digital Strategies event as well as all the common networking events.For more information, please contact Leo Langford (


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