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CWT launches travel spend analytics tool

hotelmarketing.com· 7 August 2018
Carlson Wagonlit Travel has launched CWT Travel Consolidator, an analytics tool that captures an organisation’s travel and expense spend.
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Airbnb accused of deleting negative reviews

hotelmarketing.com· 6 August 2018
Airbnb's reputation system is only as good as its reviews, and five Airbnb users who spoke to Quartz allege that Airbnb tampered with theirs. These Airbnb guests say the negative reviews they submitted to the company after a bad experience were either edited or quietly removed from the site without their knowledge or permission.
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Thomas Cook-Expedia hotel booking platform launches

hotelmarketing.com· 3 August 2018
Thomas Cook’s new city break and hotel-only booking platform in partnership with Expedia has gone live. The online travel giant is now the preferred provider of hotels for Cook’s city and domestic holiday business.
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TripAdvisor taps machine learning to auto-select primary hotel photos

hotelmarketing.com· 3 August 2018
TripAdvisor has launched a new feature for primary property photos, which uses machine learning to auto select high-performing images for accommodation listings.
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Google tests another design variation of hotel search results

hotelmarketing.com· 3 August 2018
Google is super active in testing user interfaces around local and hotel results these days. Google is back at it with yet another design for the hotel search results. Instead of just listing hotel cards straight down, Google is showing two side by side, with a total of four cards and a link to show more.
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Facebook opens WhatsApp to more businesses, adds revenue stream

hotelmarketing.com· 2 August 2018
WhatsApp is expanding its business services to enable more companies to communicate with customers, and has also opened a whole new way to make money out of it.
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Sabre bookings grew nearly 8% in Q2

hotelmarketing.com· 1 August 2018
Sabre reported strong second-quarter financial results, with a 9.3% increase in revenue from $900.7 million to $984.4 million, largely attributed to growth in its Travel Network business.
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Cvent pushes globalized, modernized & unified vision

hotelmarketing.com· 1 August 2018
The company is making major investments to grow its international footprint, modernize and unify its technology platform and capitalize on a data-intensive market.
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Why your hotel should be using IGTV

hotelmarketing.com· 1 August 2018
Here is what you need to know about the Instagram’s new “YouTube”. Quoting Mark Zuckerberg, IGTV is “a new app designed for watching and creating video on your phone. The experience is native to mobile, with full-screen vertical videos, and the videos can be longer, not just short clips. It’s built on Instagram, so you’re already connected with your friends and favourite Instagram stars from the start.”
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Expedia: Heavy investment in marketing and content starts to pay off

hotelmarketing.com·30 July 2018
Expedia's shares rallied 9% Friday, after the online travel operator crushed earnings estimates for the second quarter and won some hard-earned praise from analysts. Expedia posted net income of $1 million, compared with $57 million in the year-ago period. Revenue rose 11% to $2.88 billion, from $2.58 billion a year ago, and room nights grew 12% and total gross bookings were up 13%.
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Accor ends interest in Air France-KLM stake

hotelmarketing.com·30 July 2018
AccorHotels has ended its interest in acquiring a stake in Air France-KLM, but not in “a strengthened partnership” with an airline or airlines.
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Hyatt considers NH Hotel Group bid

hotelmarketing.com·30 July 2018
Hyatt Hotels Corporation has confirmed that it is considering a bid to take over Spain’s NH Hotel Group. The news comes after Thai hospitality firm Minor International – which operates the Minor Hotel Group – purchased a 25.2 per cent stake in NH from Chinese giant HNA Group spread over two transactions.
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What makes a travel website usable on mobile?

hotelmarketing.com·30 July 2018
According to recent research, travel is the second poorest performing sector for mobile user experience. According to iProspect estimates, the travel industry is missing out on £900 million a year in potential revenue due to this poor mobile performance.
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Hotel tech study reveals surprising alignment between hoteliers and vendors

hotelmarketing.com·30 July 2018
Fuel Travel, Flip.to, and StayNTouch joined forces to conduct an extensive study of hundreds of hoteliers and suppliers with a goal to learn where the industry can improve from a technology perspective.
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Trivago revenues slump

hotelmarketing.com·26 July 2018
Hotel price comparison site Trivago saw a 21% decline in second-quarter revenues as it cut back on advertising to focus on profitability. The Expedia-owned metasearch site reported a net loss of $20.7 million for the quarter compared to a loss of $3.4 million in the same period last year. Half-year figures show a cumulative net loss to June 30 of €42.5 million, compared to net income of €4.3 million for the same period in 2017.
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Skyscanner reports sharp rise in turnover and profits

hotelmarketing.com·26 July 2018
Skyscanner reported that flight metasearch continued to be its largest revenue channel last year. However, turnover from hotel, car hire and advertising products contributed 20% of revenue - up from 17% in 2016. The company was set up to let users compare prices from different travel sites when searching for flights, hotels and rental cars.
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Hilton.com to provide local experiences to guests

hotelmarketing.com·26 July 2018
Hilton has launched a web platform offering guests of its luxury brands Waldorf Astoria Hotels & Resorts and Conrad Hotel & Resorts a range of new and exclusive experiences. The website filters by the senses to give guests access to local tastes, sights and sounds.
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Open pricing: A new strategy for maximising hotel revenue

hotelmarketing.com·26 July 2018
Open Pricing is changing how hoteliers set hotel room rates. It has the potential to increase revenue and forever change revenue management practices.
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Google Hotel Price Insights: New SERP test and how to respond

hotelmarketing.com·26 July 2018
If it becomes a fully fledged SERP element, Price Insights presents significant implications for branded keywords in the hospitality industry SEO.
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Expedia on its evolving relationship with hotels

hotelmarketing.com·25 July 2018
While Expedia is not launching its own hotel brands anytime soon, the development of its VIP Plus tools for hotels does make it look a lot like a soft brand.
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Forecast: Global airfares, hotel rates to rise in 2019

hotelmarketing.com·25 July 2018
Room rates are expected to rise by more than 5 percent in Asia and Europe, by 2.1 percent in North America and to fall by 1.3 percent in Latin America. The CWT/GBTA 2019 forecast said the rise in hotel rates would be driven by an increased demand for air travel, which would fuel demand for rooms.
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HRG deal complete, Amex GBT's CEO talks next steps

hotelmarketing.com·25 July 2018
When Amex GBT renegotiates with hotels on contracts "will more or less line up with existing contract terms, but we're looking at that as an opportunity for our supplier partners to deepen their reach and distribution across the client base.
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Microsoft Bing and Google Search battling for travel marketing budgets

hotelmarketing.com·25 July 2018
A new Microsoft Bing study touts that consumers searching across the Bing Network are 95% more likely to have taken between five and six international trips by plane in the past three years.
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A roadmap to creating travel ads on Facebook

hotelmarketing.com·25 July 2018
Setting up your Facebook Dynamic Ads for Travel (DAT) campaign creation process is easy if you follow a few simple steps. The steps for creating your target audiences and ad creatives will be slightly different depending on whether you want to run a DAT campaign for Flights, Destinations, or Hotels.
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Vertical Booking partners with Hotelbeds Group to extend distribution

hotelmarketing.com·25 July 2018
With this agreement, Vertical Booking aims to increase its connectivity partnership program. Hotelbeds Group, the best player in the market, which distributes its portfolio to a wide range of over 60,000 travel partners including tour operators, OTA’s, travel agencies and airlines over 185 source markets is a wise choice.
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Google hotel search results testing 'price insights'

hotelmarketing.com·24 July 2018
Is the hotel you are about to book a good deal? Google can now tell you if you should book that hotel now. Google is now testing “price insights” in its hotel search listing results. Price insights show a searcher if they are getting a good deal or not for a specific hotel, date range and hotel they are looking at. When you are looking at a specific hotel, Google might show you a box that reads “this hotel costs more than similar hotels nearby.” That button will let you explore hotel price insights in Google search.

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