Meet the Hospitality CEO Who Embraces Airbnb - skift.com

18 July 2018

skift.com

Even as more hotel companies like Marriott, Hyatt, and AccorHotels are entering the homesharing space, the traditional hotel industry has generally been at odds with the homesharing giant Airbnb.

But for one hospitality CEO, Airbnb isn't a foe — it's a partner, and a crucial key player that can help him and his industry — the serviced apartment sector — continue to grow.

Larry Korman, president of Philadelphia-based AKA and co-CEO of Korman Communities, described his own brand, AKA, as one that "balances the intimate services of the boutique hotel with the spaciousness and comfort of a luxury condominium." But he said it can often be challenging to not only distinguish the differences between serviced residences and other types of accommodations, but to also have consumer awareness of the category.

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