"We've listened closely to the market to pinpoint the challenges meetings managers face when it comes to globalizing their SMM programs. From gaining buy-in for policies and processes to bridging business requirements and cultural divides, we know that creating a truly global SMM program can be daunting," said Anil Punyapu, Cvent's Vice President of Enterprise Sales and Partnerships. "Our latest enhancements will help clients tackle these challenges, tailor meetings programs per local requirements around the world and ultimately boost global adoption."
With a wide variety of language and currency options, Cvent's SMM solution standardizes meetings and events on one system and allows for maximum flexibility across departments, countries and regions.
Specifically, Cvent's new SMM globalization features allow meeting managers to:
"Technology is an important component of the strategic meetings management solutions that CWT provides to clients," said Shauna Whitehead, Project Manager, Carlson Wagonlit Travel Meetings & Events Asia Pacific. "The deployment of Cvent's SMM technology across Asia Pacific allows us to accommodate the unique meeting processes of six different countries all on one platform and with consistency at the global level. This makes it easier for CWT Meetings & Events to source global venues, track and manage meetings, provide secure data and reports, create transparency across meeting activity and spend, enhance policy compliance and recognize savings."
More information on Cvent's Strategic Meetings Management solution and new global features is available at the Cvent booth #1289 at the GBTA Convention and Expo.
Founded in 1999, Cvent is the world's largest meetings and event management technology company and has over 800 employees worldwide. Cvent offers web-based software for meeting site selection, online event registration, event management, e-mail marketing, and web surveys, and helps over 90,000 users in 50 countries manage hundreds of thousands of events, surveys and e-mail campaigns. The company has processed over $2 billion in online payments and has managed over 30 million event registrations and survey responses for its clients. Cvent's client base ranges from small non-profits to large corporations, and includes over 30 companies from the Fortune 100. A leading authority on Strategic Meetings Management (SMM), Cvent's technology has been used to implement SMM programs around the world. For more information, please visit www.cvent.com.
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