Rather like the UK with the Olympics, the preparations for the World Cup in Cape Town are being marked by bickering, protest and court cases. The building of a new stadium is the major cause of debate, but also causing problems are the demands of FIFA for the booking of rooms by organised parties of fans, and by the need for suitable accommodation for the millionaires that make up football teams these days. The World Cup is seen by the UN World Tourist Organisation as an opportunity to showcase South Africa under the slogan ‘Win in Africa with Africa’. UNWTO’s Francesco Frangialli said: “the world cup constitutes an opportunity that the countries of the region can seize in order to obtain the maximum socio-economic, promotional and cultural benefits. It should also contribute to the strengthening of the image of Africa”.