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  • HITEC Special: Does EU GDPR Affect U.S. Hospitality Companies?

    By Alvaro Hidalgo. The EU General Data Protection Regulation has set a path towards protecting personal data which many other countries will follow. In a global industry such as hospitality, it should be a primary objective to take the steps towards compliance.

  • HFTP Report: Hospitality Data Security — Strategy for Data Protection and Regulation Compliance

    This guide from Hospitality Financial and Technology Professionals (HFTP(R)) covers safeguards that can be implemented in hospitality businesses today, tips on how to continuously improve security and data regulation compliance.

  • HFTP GDPR Guidelines: Privacy Policies for Hotels

    This document offers points to consider in the development of a hotel’s privacy policy. In view of the multiple organisational and legal structures under which hotels operate, as well as the complexity of the third party landscape that may be part of the complete guest experience, this document serves as a guideline only.

  • HFTP GDPR Guidelines: Hospitality Guest Registration Cards

    This document offers recommendations for guest information collection on the guest registration card along with consent for use. It can be used as a guideline for loyalty cards, health data, export of data outside of the EU, privacy policies and direct marketing.

How to attract more millennials to your property

mycloud HOSPITALITY·7h
Our series on guest segmentation has already shown how your property can attract families and appeal to business travellers. In this final post, we suggest ways you can get more bookings from millennial travellers: from social media to personalisation.

Data is Only Half the Battle

mycloud HOSPITALITY·7h
To say data is “sort of my thing,” is an understatement. I read about it. I speak about it on stage. I even dream about it. But lately, as I’ve been reading and thinking about what other folks have to say about data, I’ve noticed that something crucial is usually missing: the people.

The Path to Hospitality Leadership for Five Successful Women

mycloud HOSPITALITY·8h
The calendar year of 2018 has already proven to be a watershed moment for increasing diversity in the workplace and shattering the glass ceiling of gender bias. What started in Hollywood with #metoo and the Time’s Up movement has had profound repercussions across many other industries as professionals around the world have come to understand that a more inclusive work environment is also a healthier and more profitable one.

How to Anticipate Traveler Needs Over the Holidays

mycloud HOSPITALITY·8h
Use your holiday hotel marketing strategy to anticipate travel needs with personalized experiences to secure hotel bookings.

Startup Pitch - Hooch Black combines subscriber discounts with digital rewards

mycloud HOSPITALITY·9h
Consumer-facing subscription models in travel and other verticals existed before the internet. Paying a fee in order to access discounts is a relatively simple model for consumers to understand – the B2B economics are more tricky.

Group Booking Pace Slows in Tight Market for Meetings

mycloud HOSPITALITY·9h
New research from Cvent shows that group business is declining for U.S. hotels, and planners are booking room blocks closer to the date of their event than before. This is bad news for hotels, which rely on group bookings to boost business.

How Alibaba-Backed Shiji Is Expanding Its Tech Sales to Hotels Outside of China

mycloud HOSPITALITY·16 October 2018
Beijing-based Shiji serves more than 47,000 hotels outside of China. This is the first time it has spoken candidly with independent English-language media about its acquisition strategy. This year its subsidiaries have won deals with MGM Resorts, Radisson, and other major brands. Reading between the lines, it has big plans in the works.

TripAdvisor Plays Meta on Meta Marketing Game With Google

mycloud HOSPITALITY·16 October 2018
TripAdvisor still isn't crazy about Google emphasizing its own travel businesses ahead of those of competitors. Still in the wacky world of online-travel marketing, metas will advertise in other metas when the financials work in their favor. User experience? It isn't always the best.

Expedia CEO: Mergers and Acquisitions Are Always on the Table

mycloud HOSPITALITY·16 October 2018
An Expedia acquisition of Thomas Cook? While problematic on many fronts, including buying all of those offline agents, it isn't out of the question. Consider that Expedia would gain access to a customer base in Europe that it hardly touches. Expedia's Barry Diller has made a ton of acquisitions. He and Okerstrom are hardly done yet. -Dennis Schaal

How Big a Problem Are the Growing Worker Strikes for Marriott?

mycloud HOSPITALITY·16 October 2018
It's Marriott under fire now, but keep an eye on the broader hospitality and travel services industry in the U.S.

United Makes Top-Tier Elite Status Harder to Earn

mycloud HOSPITALITY·16 October 2018
Changes to United's MileagePlus program will make it harder for ultra-frequent flyers to stay loyal to the airline.

Columbia, South Carolina, Is Redefining Southern for a New Era

mycloud HOSPITALITY·15 October 2018
In the heart of South Carolina, tradition and tomorrow pair perfectly in Columbia. It’s a modern city where stately buildings buzz with new businesses and centuries-old sites give rise to fresh perspectives. As home to both the state’s capital and its largest university, Columbia is a vibrant city and creative hub that’s bursting with big ideas, forward thinkers, and modern attitudes.

Sweeney named 2019 Hospitality Executive of the Year

mycloud HOSPITALITY·15 October 2018
The Penn State School of Hospitality and Penn State Hotel & Restaurant Society (PSHRS) named National Restaurant Association President & CEO Dawn Sweeney their 2019 Hospitality Executive of the Year.

WATCH NOW: Learn how Revinate Marketing increases revenue and guest engagement

mycloud HOSPITALITY·15 October 2018
Click here to watch our 90-second video to learn how Revinate Marketing, a specialized hotel CRM and email marketing solution, helps hoteliers strengthen guest relationships, boost loyalty, and drive revenue through guest data and innovative technology.

Hospitality Financial Leadership - Understanding RevPAR and RevPAR Index

mycloud HOSPITALITY·15 October 2018
It is the cornerstone of the hotel world and rightfully so. It is the product of occupancy and rate smashed together. The acronym stands for “revenue per available room.” In a simple example: If my hotel was 60 percent occupied last night and my average rate was $100, my RevPAR would be $60 (100 x .6). The other way to calculate this would be to take the total rooms in my hotel—in this example it is 500—and divide that by the total room revenue last night.

Pandox Acquires The Midland Manchester in the UK for for PS115 Million ($151.3 Million)

mycloud HOSPITALITY·15 October 2018
Pandox AB (publ) (“Pandox”) has entered into an agreement to acquire The Midland Manchester, which is an iconic upper premium hotel with 312 rooms in the heart of Manchester in the UK. The transaction is made with Fattal Hotels Group (“Fattal”) as operating partner, whereby Pandox, following a legal reorganisation, will retain the property and the hotel operations will be transferred to Fattal.

The Power of Events [Free Report]

mycloud HOSPITALITY·15 October 2018
Not all events are created equal. Some events leave a long-lasting legacy. This report explores 29 events that made a difference.

Interviews with Leaders - Mr. Haitham Mattar, CEO at RAKTDA by HVS Dubai

mycloud HOSPITALITY·15 October 2018
Ras Al Khaimah is a unique destination that offers nature based adventure and cultural experiences that are distinct in the UAE and the region. Everything we do is focused on how we compliment the other Emirates and add value to the UAE as a whole, particularly with our 45-minute proximity from Dubai International Airport, beautiful pristine white sand beaches that stretch across a 64km coastline and a unique desert and mountain terrain.

New Forecast Predicts Increase in Spend on Paid Search & Social Media Marketing

mycloud HOSPITALITY·15 October 2018
As marketers look to channels and tactics to achieve their key goals, new research suggests that they will be investing heavily in paid search and social media going forward.

How Meeting and Event Planners can Master Smart Revenue Management

mycloud HOSPITALITY·15 October 2018
Until recently, the meeting and event industry was playing a game of catch-up when it came to revenue management. But thanks to new available industry-specific tools, developing a well-executed revenue management strategy is a lot more attainable than it once was.

New Stats Show Google's Metasearch Dominance

mycloud HOSPITALITY·15 October 2018
Of the total weight that metasearch engines represent in hotel sales, Google Hotel Ads (GHA), the Google platform that distributes hotel prices in real time, already represents 65%, according to this report by ROIBack. The report says Google Hotel Ads has become the most profitable metasearch engine, above Trivago and Tripadvisor, with 150% growth compared to the same period last year.

Montana Benefited From $3.2 Billion in Visitor Spending in 2017

mycloud HOSPITALITY·15 October 2018
Some backstory: Montana has benefited from $580 million from the Land and Water Conservation Fund, which improves access to fishing, hunting, and hiking sites across the state. But the Trump Administration's 2019 federal budget has proposed slashing that to less than $8 million, which might crimp Montana's recent, tourism-based economic growth.

Australia Still Split on How to Save the Great Barrier Reef

mycloud HOSPITALITY·15 October 2018
Australia's unwillingness to accept what is happening to the Great Barrier Reef is tied up with its tourism industry. Officials are worried that highlighting the problem will scare of visitors. But burying your head in the sand isn't a coherent long-term strategy.

Helsinki Airport, Reaktor and LEGO host code school for kids

mycloud HOSPITALITY·15 October 2018
Helsinki Airport management company Finavia, tech consultancy Reaktor and iconic toy brand LEGO organized a Code School for kids at the airport during one of its busiest autumn holiday weekends. Kids aged 7-12 learned how to move and operate two LEGO robots using simple code blocks on tablets.

Hotel Guest Surveys: 9 Tips to Optimize Completion Rates

mycloud HOSPITALITY·15 October 2018
Getting guests to fill in post-stay guest surveys is not always easy. People have email overload, and often have little spare time for anything that is not urgent.

Why Portugal's Ombria Resort Will Put Sustainability And Nature On The Map

mycloud HOSPITALITY·15 October 2018
Incorporating a Viceroy Resort and residences, luxury villas, an 18-hole golf course and 150 hectares of natural landscape, the much-anticipated Ombria Resort in Portugal’s Algarve region is set to bring in a new level of luxury to the area. Set to open in 2020, it will offer a unique approach to holidaying in the Algarve, putting sustainability at the heart of its ethos. Here, Julio Delgado, CEO, talks through his vision.


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