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Great National Hotels partners with For-Sight Guest CRM

For-Sight Guest CRM ·31 October 2018
Great National Hotels have partnered with Forth Communication Limited to offer Forth's state of the art For-Sight Guest CRM as part of their portfolio.Great National is the UK and Ireland's largest independent hotel management and marketing services provider. They offer a full portfolio from end-to-end Property Management Solutions to a proven range of Marketing Services for independent hotels throughout the UK and Ireland including Channel Distribution, Brand Affiliation, Digital Marketing, Reservations outsourcing and Revenue Optimisation.Shona Cleary, Head of Digital & Data at Great National Hotels said "By partnering with For-Sight Guest CRM we are able to offer our hotels the ability to take their guest communications to the next level by leveraging the power of their data. For-Sight will allow our hotels to drive direct relationships with their guests, through tailored, personalised content and automation, while maintaining the highest standards in data security and compliance."Developed by ISO 27001 accredited Forth Communication Ltd, For-Sight Guest CRM delivers a data management solution specifically geared to the hotel sector, to leverage guest data providing personalised one to one communications. With rule based automation and dynamic personalisation to drive direct bookings and maximise upsell opportunities, For-Sight will allow the Great National Hotel group to build upon guest loyalty and increase revenue return."We're delighted to be partnering with Great National Hotels to offer For-Sight to their hotels. It is a privilege to work with such a forward thinking and innovative group with a great reputation for delivering results throughout the UK and Ireland," said Allan Nelson, Director of For-Sight. "Great National Hotels desire to embrace and push forward with new technologies demonstrates their commitment to the growth of their hotels and desire to stay ahead of the curve."

Nigel Allport joins For-Sight Guest CRM as Head of Business Development

For-Sight Guest CRM ·25 July 2018
Edinburgh -- After a record breaking year of new client acquisition and the on-boarding of a number of renowned UK and Ireland hotel groups and prestigious Independent properties, For-Sight Guest CRM today announced the appointment of Nigel Allport as Head of Business Development to oversee its ambitious growth plans over the next three years.Speaking following Allport's appointment, For-Sight Founder and Director Allan Nelson said that "I have known Nigel for a number of years and have always been impressed with his success and professionalism" adding, "his reputation in European hospitality technology is simply unmatched and he is the perfect appointment to lead our sales effort in the UK, Ireland and continental Europe".Experienced in hotel guest CRM, Allport has worked with a diverse client portfolio consisting of top tier hotel brands, luxury and boutique hotel chains, hotel management companies, resorts, franchises and independents, and business partners. Commenting on his appointment, Allport said "I am absolutely thrilled to have joined For-Sight Guest CRM at a time when they are enjoying un-paralleled success with their CRM and Data Analytics platform adding that in a post GDPR world, For-Sight's experience of data management including laser segmentation and guest profiling is a clear differentiator for hotels seeking a competitive edge".Nelson concluded, "For-Sight are very excited to welcome Nigel on board and are delighted that he is already making headway, the impact of which, is already being seen and we are excited at the contribution he will make to our growth strategy in the coming years". About For-SightFrom UK based Forth Communication Ltd, For-Sight Guest CRM helps hotels, groups and management companies leverage their data to establish & retain guest relationships. A combination best of breed technology and excellent customer service, means the business has become well established in the Hotel CRM space with a reputation to match.For further details please contact: Jenny Duffy Forth Communication Ltd Tel: 0131 467 4467 Email: jenny.duffy@forth.co.uk

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